The immediate background to National Child Identity Theft Awareness Day can be traced to growing concern about identity fraud involving minors. On April 24, 2018, Javelin Strategy & Research released its 2018 Child Identity Fraud Study. The study estimated that more than one million U.S. children had been affected by identity fraud during 2017, with $2.6 billion in total fraud losses and more than $540 million in family out-of-pocket costs. These are 2017 study findings, not current 2026 prevalence figures.
On August 27, 2018, Experian publicly announced that it was designating September 1 as Child Identity Theft Awareness Day to generate nationwide attention around the issue. Experian said it wanted the date to become an annual reminder for parents to remain vigilant about protecting their children’s information. The company also promoted a Child ID Scan and sponsored extended Identity Theft Resource Center assistance on September 1 as part of the launch campaign.
The National Day Archives registration for the observance identifies Experian as the founder in 2018. It states that September 1 was selected because parents are typically in a back-to-school mindset, making it a timely point to add protection of children’s personal information to the preparations families make for a new school year.
Based on Experian’s August 2018 launch announcement and its invitation to participate on September 1 that year, September 1, 2018 is the first reliably documented observance. This is supported by the contemporaneous Identity Theft Resource Center article published on August 27, 2018, which also described Experian’s designation of September 1.
The issue received an additional consumer-protection development shortly afterward. Beginning September 21, 2018, U.S. federal protections made free credit freezes available for children under 16 nationwide. Current FTC guidance continues to advise parents and guardians that a child under 16 can receive a free credit freeze, while 16- and 17-year-olds may request and remove their own freezes.
The Identity Theft Resource Center continued recognizing September 1 in 2019, and government consumer-protection organizations have since used the observance to publish safety information. New Jersey’s Division of Consumer Affairs recognized the day in 2023, and Erie County, New York, included it in its consumer-protection calendar in 2024.
The observance remains relevant as children use more connected platforms and schools rely heavily on digital systems. In 2025, the Identity Theft Resource Center and Javelin Strategy & Research again discussed child identity theft during the back-to-school period, including risks associated with children's personally identifiable information, school data and synthetic identity fraud.
National Child Identity Theft Awareness Day is not one of the federal public holidays established under U.S. law. Its “national” designation refers to the nationwide awareness campaign, not a federal holiday or mandated day off.